Success in the world of business is filled with highs and lows, but what does it take to build a business that is truly great, that could one-day become a unicorn?

Hosted by Kristofor Lawson this series dives deep into the heart of entrepreneurship, bringing you in-depth interviews with some of the world's greatest business minds, who have taken their idea from the back of a napkin to the global stage.

Latest episode

🧬 Finding The Next Einstein with Daniel Gross, Founder of Pioneer

When you think about the individuals who really shaped humanity over the past few centuries - your mind probably wanders to people like Albert Einstein, Picasso, Henry Ford, or Steve Jobs. These are the people who dared to dream about the future, to create masterpieces of art, or to invent new technologies. But what makes someone successful? Is it just that they had great talent or is it partly the circumstances they found themselves in?

Pioneer is on a mission to help discover people with the potential to become great innovators and give them the resources they need to be successful. Daniel Gross is the founder of Pioneer and previously was a partner at Y Combinator and a former Director at Apple. In this episode, Daniel shares the story…

The host

Kristofor Lawson

Kristofor is the founder of Lawson Media, and an accomplished journalist. As host of the award-winning podcast Moonshot - Kristofor has covered startups working in everything from artificial intelligence, to jetpacks, and even 3D printed food.

He has experience in senior editorial and digital positions at some of Australia’s largest media organisations including the Australian Broadcasting Corporation, SBS, News Corp Australia, and Network Ten.

  • Awarded two innovation grants from the Walkley Foundation for Journalism.
  • Finalist at the 2017 Melbourne Press Club Quill Awards.
  • Highly Commended for Consumer Tech Journalism at 2018 ACS IT Journalism Awards.

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Other episodes

🍇 The Road To Vino with Justin Dry, CEO of Vinomofo

Almost every industry has experienced some disruption thanks to digital technology, and it's the same thing when it comes to wine. Vinomofo is a wine delivery service that has taken the global wine industry by storm with their no BS approach to what was always seen as a pretty snobby industry.

Justin Dry is the CEO and Co-Founder of Vinomofo and shares the rocky story behind one of Australia's fastest growing startups.

🌴 Building An Oasis for Creativity with Grant Petty, CEO of Blackmagic Design

When you think about everything that goes into making a big blockbuster movie, you have the director, the actors, the crew, the lighting, the sets, and the cameras. And once you get everything on film you want to make it look and sound good. That’s where you might turn to Blackmagic Design, a company known for making incredible equipment and software used on the majority of Hollywood blockbusters. Grant Petty is the Founder and CEO of Blackmagic Design and shares the story of how the company became a giant by building an oasis for creativity.

🎵Soundtracking The Internet with Oscar Höglund, Co-Founder and CEO of Epidemic Sound 🎧

Sweden has become a powerhouse in digital music, and one of the companies leading the charge is Epidemic Sound. The company has quickly become the go-to source for creators looking to find music, with many YouTubers turning to their service to avoid the hassle of licensing.

In this episode, CEO and Co-Founder Oscar Höglund shares the story of Epidemic Sound and their goal for creating a soundtrack for the internet era.

Introducing Building A Unicorn

90 per cent of startups fail, but what does it take to build a business that succeeds? That defies all expectations? That could one-day become what investors call a unicorn? Hosted by Kristofor Lawson this series dives into the heart of entrepreneurship, bringing you in-depth interviews with some of the world's greatest business minds. Everyone in this series is a founder, there from the start when their idea was written on the back of a napkin and are now at the helm of a global company.

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